The biggest cause of website delays isn't design. It's waiting for content. Getting these things ready first makes the project faster, cheaper and better.
1. The basics about your business
- Your business name exactly as you want it shown
- What you do, in one or two sentences
- Where you work: an address customers visit, or the towns and areas you serve
- Opening hours (and how you handle holidays)
- How customers should contact you: phone, email, booking link or form
2. Your services (and prices, if you share them)
- A list of the main things you offer
- A short description of each: who it's for and what's included
- Prices or "from" prices, if you're comfortable publishing them. Clear prices usually mean fewer time-wasting enquiries.
3. Photos and logo
- Your logo (the original file if you have it, not a screenshot)
- 5–15 real photos: your work, your premises, your team, your products
- Use your own photos where possible. Customers trust real photos far more than stock images.
No logo yet? A simple, clean wordmark is often enough to start (see our Simple Logo & Brand Kit).
4. Proof and trust
- A few genuine customer reviews, with permission to show them
- Licences, certifications or memberships, if relevant to your trade
- How long you've been in business
5. Accounts (in your name)
- Domain name: do you own one already? Who is it registered with?
- Email: do you want an address at your domain (see Business Email Setup)?
- Social pages: links to any you already have
Never send passwords to anyone building your site. A good web designer will ask you to add them as a user or walk you through sharing access safely.
6. Decisions to make
- The one main action you want visitors to take
- 2–3 websites you like the look of (for direction)
- Colours or styles to use or avoid
Ready?
When you order with us, a guided questionnaire walks you through all of this step by step, and you can save it and come back any time. See our services and fixed prices.